Copywriting can be a very lucrative career. All you need is a laptop and some fingers to type with. There are no licenses, formal training or barriers to entry. It’s all about how well you can persuade with your words.
The incredible thing about copywriting is that it doesn’t have to be a full-time career….it’s more of “skill” that can be applied to whatever industry you’re in (or whatever business you own). Copywriting is all about communicating ideas from one brain to another brain. Which often means you can learn to sell an idea, or a product. It complements every other skill that you have.
Here’s a collection of my best posts related to copywriting, careers, skills and productivity. Explore & enjoy. Be sure not to miss my massive resource on How To Become a Copywriter (with no previous experience)!
Brand new freelancers have a lot of misconceptions about what it’s really like to build a soloist business. They’ve got good intentions, but the way they frame their business issues tends to be way off (and even a little dangerous).
Here are some common things I’ve heard new freelancers say, why they’re wrong, and how to reframe the idea more … Continue Reading
Well it’s 2020 folks! Such a cool number.
This is a great time to reflect on the past, and plan for the future.
Here are just some of my disjointed thoughts on what’s coming up. None of these are hardcore predictions you should follow, it’s just some fun brainstorming to get my writing fingers warmed up for 2020!
Over 10 years ago the famous venture capitalist Marc Andreessen published a guide for planning your career, and the main concept is focusing on becoming at least a double-threat.
Here’s what that means:
This is someone who only knows how to do one thing.
This is like going out into the real world with a dull knife.… Continue Reading
“Copy Work” is when you hand copy famous ads in order to “learn” how that … Continue Reading
Wanna be an author? Well it’s actually not that hard!
Checkout this book I wrote ~6 years ago:
See that? I ordered it off Amazon Prime and it showed up at my door. And I wrote it! Now I’m a self-published author!
How hard was this? I’d say probably a 4-out-of-10 on the hardness scale. … Continue Reading
One of the most important things I personally use in business is video calls.
As you can see by this scientific chart, video calling for work has gone up massively:
The one thing about video calls is that it’s changed the way your office should be setup!
Basically all the cool looking stuff in your office should be BEHIND YOU … Continue Reading
So you’ve got some questions on how to be self-employed…
Well…I’ve got some answers!
This post is for you if you want to know…
Whenever I make an “Outcome” goal, I usually fail.
Whenever I make a “Process” goal, I usually succeed.
It’s because a “Process” goal prescribes a set of things to do, that will help you reach your goal. An “Outcome” goal tends to rely on hope and bravado which is only marginally helpful.
Ok, so you’re convinced you want to become a copywriter, and no one can talk you out of it.
Now what? Watch this video (or read the post) to see how to make a … Continue Reading