Knowing how to use bullet points properly can make or break your copy.
Do it wrong and you’re stuck with meh copy that doesn’t convert.
Do it right and you’ll make it near impossible NOT to buy your product.
There are two main steps involved in creating killer bullets:
#2.)… Continue Reading
Wanna be an author? Well it’s actually not that hard!
Checkout this book I wrote ~6 years ago:
See that? I ordered it off Amazon Prime and it showed up at my door. And I wrote it! Now I’m a self-published author!
How hard was this? I’d say probably a 4-out-of-10 on the hardness scale. … Continue Reading
What if you could create all the images you needed for a new business, for free, in under an hour?
That’s what I’m going to try and do for this article, using free tools only. No complicated Photoshop magic or paid apps.
I’m going to pretend that I’m starting a food truck business, selling pizza.
I’ll need:… Continue Reading
Making a living from your laptop is a beautiful thing…
But it takes a hefty toll on your body.
It doesn’t take a rocket scientist to understand that hunching over your keyboard for 8+ hours a day is basically posture suicide.
Crappy posture is not only unattractive, but it also leads to a whole slew of health issues.
The good … Continue Reading
A formal sales pitch isn’t much different from other forms of copywriting.
It’s just a persuasive argument aimed at a target audience. The key difference is that it’s often done in presentation form.
If you’ve ever watched Shark Tank (or Dragon’s Den outside of the US), bought a car, or spoken with a telemarketer, you’ve seen a sales pitch.
In … Continue Reading
Leave your response in the comments below!
P.S. Example responses would include:
– “Quit my office job and start freelancing full-time.”
– “Write one blog post per week for the entire year.”
– “Double my rates and find clients to … Continue Reading
We’re starting to wrap up 2019, and it’s time for some reflection…
Leave your responses in the comments below!
P.S. Use a fake name if you don’t want to publicly reveal yourself (but please use a real answer—the more specific, the … Continue Reading
They’re after more buyers, new buyers, and bigger brand reach.
That’s one way to grow, but it’s not the easiest path.
New customers are tough – you’ve got to find them, establish trust, and convince them to buy.
Your existing customers, though, are a lot easier to deal with – they already know … Continue Reading
Writing is just like any other skill. The more you practice and train your writing muscles, the better and faster you’ll get.
Don’t feel discouraged if your writing isn’t as good as someone else’s. Nobody is born a great writer. Chances are, they’ve been sweating it out in the Writer’s Gym for years.
That’s exciting news for you. It means … Continue Reading
One of the biggest roadblocks new freelance writers run into is setting up their website. There’s a huge myth out there tricking people into thinking that in order to get hired, you need to have a fancy portfolio website to show potential clients.
This is simply untrue.
Yes, at some point it might be a good idea to set one … Continue Reading