A follow up email is super important after several events:
Below we’ve included templates for each which you can copy/paste for your own follow up emails!
|Follow Up After:|
Here’s what the AIDA Formula is in a nutshell:
Attention: Get their attention with something catchy and relevant.
Interest: Tell them interesting facts or uses.
Desire: Make them desire the product/service.
Action: Get them to take an action.
Let’s break that down into sections to understand it better:
Need a personal mission statement STAT and don’t have time to read this ridiculously amazing post? Then plug a few short answers into our Magic Mission Statement Generator and we’ll create one for you instantly:
Several years ago, I launched a restaurant with two friends and we made a bunch of rookie mistakes. We stumbled right out of the gate, struggling to attract and retain customers.
We tried tweaking the restaurant from all sorts of angles – operating hours, concept, decor, signage – but nothing really helped.
Then, we redesigned our menu.
The redesign process … Continue Reading
Content Marketing is when you put out a piece of content, someone consumes it, and an action is taken. Like this:
People like Content Marketing because:
▸ Usually the traffic you get is free.
▸ … Continue Reading
One differentiator I see between copywriters at the top of the game versus those that never make it past average is:
The quality of the questions they ask before, during, and after a project.
One of the benefits of Value Based Pricing is the customer pays what the result is worth to them.
In a life-or-death case you could pretty much charge anything!
However we have an awesome free market system where other people can compete to sell the same thing for better prices:
So if you’re selling something that everyone else can sell … Continue Reading
Great content last week in Kopywriting Kourse Member’s area. I can’t wait until we jump on a call next Thursday to help members with their project.
So here’s a tiny re-cap of what’s happened in the last week:
Here’s just 5 clips from the recent Office Hours for all members to join. … Continue Reading
It started when I found a brewery owned and operated by a remote monastery in New Mexico. I’d heard it was making great beer, but I couldn’t find it at my local stores and bars.
So, like any good beer … Continue Reading